Top: the Hopper DVR. Bottom: the Joey digital receiver.
The centerpiece of new products Dish touted at the Consumer Electronics Show in Las Vegas Monday was a DVR it calls Hopper, which contains three tuners capable of recording up to six programs simultaneously, including one tuner dedicated to recording every primetime show on the Big Four broadcast networks. Dish CEO Joseph Clayton repeatedly referred to the set-top's capabilities as "magic."
Accompanying the Hopper DVR are small digital set-tops nicknamed Joey, which can access programming from the Hopper from any room in a house.
Clayton took the wraps off of a new corporate logo for Dish which contains a kangaroo based on its Hopper and Joey products. The company also brought a live kangaroo to its press conference in Las Vegas. But the animal, which was carried by its handler in a bag containing a Dish logo, wasn't very cooperative, as you can see in this video.
The hopper contains a 2 terabyte hard drive that is capable of recording up to 250 hours of HD programming or 1,000 hours of standard-definition programming. It offers the same storage capacity as the TiVo Premiere Elite DVR. The most unique feature of the device is a function that a subscriber must activate which will set it to record up to eight days of primetime programming from ABC, CBS, NBC and Fox. "We call this bit of magic Primetime Anytime," Clayton said.
Dish corporate sibling EchoStar built the Hopper and DVR set-tops. One of the tuners in the Hopper is dedicated to the Primetime Anytime service.
Clayton also detailed a new "Dish Unplugged" feature which will allow subscribers that don't have broadband access to receive TV shows and movies from its Blockbuster @Home service delivered to their DVRs via satellite. And subscribers that take its America's Top 120 package or a more expensive tier will get access to 73 SiriusXM channels.
While Dish is pursuing a unique branding and marketing strategy with its Hopper and Joey products, its cable and satellite rivals already offer access to most of the content and multiroom DVR options that Dish is offering. Comcast (Nasdaq: CMCSA ), DirecTV (Nasdaq: DTV ) and other providers market broad packages of on-demand programming to subscribers. And Time Warner Cable offers subscribers without DVRs access to more than 20,000 TV shows through its StartOver feature, which lets subscribers that miss the beginning of shows on dozens of networks to play the programs from the beginning.
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Gayla Rienette Peevey was born March 8th, 1943 in Oklahoma City, Oklahoma in Capitol Hill Hospital to Lewin Austin and Edith Irene Peevey. The attending physician, Dr. Jackson. The family moved to Ponca City around 1948 and resided at 508 North Oak St. She began singing as a preschooler at the Second Baptist Church of Ponca City where she and her family were active members, and around the community for various events. When she got old enough to attend Lincoln Elementary school, she sang almost every day for her classmates and for assemblies. The second half of 4th grade her family moved back to Oklahoma City where Gayla began singing regularly on local TV on station WKY-TV. They moved to Hollywood the Summer of 1953 to appear as a regular on the Saturday Night Review hosted by Hoagy Carmichael. She signed a recording contract with Columbia Records around September of that year and recorded "I Want a Hippopotamus for Christmas" and "Are My Ears on Straight" in New York produced by Mitch Miller. It was released Christmas of 1953. Gayla sang it in October on the Ed Sullivan Show prior to it's release. Taking advantage of the song's popularity, the Oklahoma City Zoo did a promotion with the News Paper to raise money mostly from donations sent in by children to buy "Gayla" a hippo. The campaign was a success and Matilda was delivered on Christmas Eve morning. Gayla accepted the baby hippo and then donated her to the zoo. Matilda lived in the Oklahoma City Zoo for over forty years and gave birth to many babies who were placed in other zoos around the country.
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